San Diego State University |
ZIP Launchpad
Role: Marketing & Operations, Graphic Designer
Deliverables: Rebrand, Marketing Materials, Social Media Management, Content Creation
Tools: Adobe Illustrator, Adobe Photoshop, & Final Cut Pro X
The ZIP Launchpad is San Diego State University’s on campus startup incubator, which guides SDSU students and staff from the stage of ideation to launching their startup.
The ZIP Launchpad logo redesign was initiated with the intention of creating a more modern mark that would appeal to students, better communicate the ZIP Launchpad’s identity, and have the versatility to be modified for the Launchpad’s various initiatives and marketing materials.
In addition to the logo redesign, Naomi worked closely with the Launchpad, as Head of Marketing & Operations, creating various promotional materials and managing social media.
Logo Redesign
